Mississippi’s super PAC-dominated Senate slugfest not over yet
Super PACs, nonprofit groups and other political committees spent more than $8 million to beat down or boost up their candidate of choice, generally through television, radio, mail and phone ads, according to a Center for Public Integrity analysis of federal disclosures.
Cochran and McDaniel together controlled less than two-fifths of the $13.4 million that poured into their primary fracas.
Nevertheless, when the money the candidates themselves raised for their primary campaigns is added to the money spent by supportive outside groups, the results are nearly even: Team Cochran controlled about $6.9 million, Team McDaniel about $6.5 million.
Most of the outside spending in Mississippi’s Senate primary — $5.26 million — benefited McDaniel, with tea party super PACs Club for Growth Action, Senate Conservatives Action and FreedomWorks for America investing the most.
But their often negative ad barrages forced Cochran, seeking a seventh term, to kick his own campaign operation into fundraising hyperdrive to keep pace.
Cochran had little choice, as outside organizations supporting his re-election spent barely half of what pro-McDaniel groups did.
Of particular note: In the three weeks leading up to today’s vote, Cochran amassed more than $335,100 in four-figure campaign contributions — he won’t report his smaller donations until later this month — and personally secured a $150,000 loan to his campaign from a Mississippi bank.
McDaniel’s campaign, meanwhile, generated less than $60,000 in such contributions, federal records indicate.
Center for Public Integrity
6/4/14