TV deal gives SEC big boost on, off field

TV deal gives SEC big boost on, off field

The Southeastern Conference, already king of college football, now also rules the kingdom of cable and over-the-air TV, turning other conferences into peasants by comparison and presenting negative implications for a school such as Ohio State.
The SEC, in announcing this week a partnership with ESPN to create the SEC Network, not only has benefited its brand but also ensured that millions of viewers, including future recruits, will be watching on flat-screen TVs in places such as Columbus, Detroit and Chicago.

columbusdispatch.com
7/25/9