Senatobia chosen as site for Semar’s first U.S. manufacturing facility

• The Italy-based company plans to lease about 100,000 square feet of an existing Senatobia facility, using the space to produce low-power current transformers, electrical equipment, and smart technology solutions. 

Semar, an Italy-based transformer and power module producer, is establishing its first United States manufacturing operations in Senatobia. 

The project is a corporate investment of $542,000 and is expected to create 35 jobs, according to the Mississippi Development Authority.

Semar was founded in 1973 in Castelfidardo, Italy. With over 600 employees now spread over its production plants in Italy, China, Tunisia and the USA, Semar said it combines family-run management with a strategic vision oriented towards growth and industrial sustainability.

Governor Tate Reeves (R) welcomed the news of Semar USA choosing Senatobia for its first U.S. operations, putting Mississippi in even stronger role of meeting America’s energy needs. 

“The demand for reliable power is growing, and Mississippi is building a strong manufacturing presence in the industries that support it. Semar’s decision to establish its first U.S. manufacturing operation in Senatobia adds another international company to that growing industry presence,” Reeves said. 

Senatobia Mayor Greg Graves said Semar being a supplier to ABB, a global manufacturer of electrical equipment and industrial technology, will strengthen the city’s manufacturing sector by adding another company to the local supply chain. 

“Semar’s investment strengthens our growing industrial base, supports our existing business partners, and creates opportunities for future growth and job creation,” Graves said. “We are proud to welcome Semar to Senatobia and look forward to building a strong, lasting partnership as our community continues to grow and prosper.”

The company plans to lease about 100,000 square feet of an existing Senatobia facility, using the space to produce low-power current transformers, electrical equipment, and smart technology solutions. 

Semar is set to begin operations by the end of November and plans to fill all 35 new jobs by the end of the year. 

The Mississippi Development Authority said the state agency is providing assistance through the Mississippi Flexible Tax Incentive, or MFLEX, program, while Tate County is also assisting with the project. 

Mississippi Development Authority Executive Director PJ Waldrop said expanding manufacturing operations into a new country is a major business decision.

“Semar is choosing Mississippi to take that step. With an existing industrial facility in Senatobia and strong state and local partnerships, the company has the resources to get operations underway and build for long-term success. We look forward to seeing Semar USA grow in Tate County,” Waldrop said.